Saturday, 16 January 2010

Valley

Today I headed across the winterscape to Nottingham to visit the guys at Valley. They remain in the same factory as the original owner, Frank Goodman, however since taking over the business 4 years ago they have expanded into all of the surrounding buildings.

Valley are a go-ahead company, launching the BigDog whitewater brand this year & having instant success, changing the thinking of sea kayakers with their phalanx of Low Volume kayaks, introducing sea racers like the Rapier 20, and developing a 'look' in the construction of their boats that make them the envy of any paddling pod.

Owners Jason, Pete & Andy are all Great Britain representatives in various paddle sport disciplines and their approach reflects their various fields of expertise with paddle in hand. Jason showed me through their production process, the rigorous QC and a few of the tricks that set Valley apart from their competitors. It was nice to see where our boats come from! New developments include an LV version of the Atlantic, and a Rotomoulded Atlantic which is going to be a bit cheaper than our standard Valley plastic boats.
On the way through Nottingham I had a quick look at Trent Bridge, the famous cricket ground, and spent a fair bit of time dodging minor bingles on the icy roads. Man, for a county in a cold part of the planet, they sure don't deal too well with a cold snap!
With owner Jason Buxton

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